Printing Definitions

Spot Color Printing

So far we have discussed the CMYK Color Space and the RGB Color Space, now we need to go back a few years and talk about Spot Color Printing.

The offset printing process is sort of like a box of Crayons. When you setup your press you have an ink fountain that you fill with your ink, think of this as choosing you the color of your crayon.

Most presses years ago were only single or two color presses which meant that you could only “color” with either one or two colors at a time (in essence the number of ink towers […]

By |September 27th, 2013|Graphic Design, Offset, PrePress, Printing Definitions|0 Comments

But it looked great on my screen…

I often am asked “why does the printed pieces not look like the image on my computer screen?” I usually end up sitting with the customer and having a very long complicated discussion about CMYK vs RGB ColorSpace. I have already covered CMYK and now it is time for RGB…

RGB ColorSpace use Red Green & Blue to create your color pallet.

RGB Color is typically used with equipment that used light to create the mix. As you can see in this image, three colored spotlights are being use to mix or create colors.

Things like your computer monitors are RGB (if you […]

By |September 13th, 2013|Digital, Graphic Design, Offset, PrePress, Printing Definitions|0 Comments

What is CMYK Printing?

CMYK stands for Cyan Magenta Yellow blacK

These are the most common ink colors used in both offset and digital printing. These color can be combined (printed on top of each other) to produce certain spectrum of colors (this is also known as ColorSpace) It is typically used when producing a lot of colors on a sheet and defiantly any color photographs. Your printer may call it “Process Printing”, “Full Color Printing” or “Four Color Printing” all of these terms refer to blending the CMYK inks to produce color.

One question I always get from the Art Major is why we use […]

By |September 4th, 2013|Graphic Design, PrePress, Printing Definitions|0 Comments

How to Create a Bleed in InDesign

In my last post we discussed what a bleed was and why you needed it. Today we are going to discuss how to setup an InDesign document with a bleed.

After opening InDesign you need to create a new document (if you have already created your document, you can go to File>Document Setup…) you will see something similar to this

If you look toward the bottom of the window you will see a section for Bleed and Slug (you may have to hit the arrow to show the information) This is where you add your bleed to your document. I would suggest […]

By |September 4th, 2013|Graphic Design, Printing Definitions|0 Comments

What is a Bleed and Why does it matter…

According to Wikipedia a “bleed” “…refers to printing that goes beyond the edge of the sheet before trimming.” One of the most common problems we face when we receive “print-ready” files from our customers is that they do not include a bleed in the document when they send it to us. This give us, as the printer, two options: 1) getting a new file from our customer, which takes time, or 2) short trimming or under sizing the final piece, resulting in a final piece not exactly as the designer intended.

The challenge really comes down to the issue that the […]

By |September 3rd, 2013|Digital, Graphic Design, Offset, PrePress, Printing Definitions|0 Comments